I love creative marketing. I must admit though that sometimes I am not sure whether the marketing campaigns that garner so much attention will translate to increased sales. I think some of these campaigns are more about branding or re-branding and the major sales pitches come later. My new favorite effort on this front comes [...]
Tag: men
What about men and grandfathers?
I think I am a fairly reasonable person most days, but then there are the days when I am not. This is one of the "not" days. Today, I really must take issue with The Lakeside Collection catalog. I was scanning their newest catalog offerings when lo and behold I came upon Cutting Boards for [...]
Apparently, I am a Betty…
I was reading an article on Huffington Post and I noticed a personality quiz that asked: Which First Lady Are You? My first inclination was aggravation that it wasn't asking me which President I was. As if my choices or personality could be so easily pigeonholed...pish-posh! Despite my consternation with the inherent limitations in the [...]
Additional commentary…
Today seems like a good day to do some catching up on a few of my blogs over the past couple of weeks that seem to beg for additional commentary. In regard to my blog yesterday - Thank you City of Fargo! - Guy says, "Would you please explain why a similar article written by a man about a [...]
Thank you City of Fargo!
I believe in acknowledging folks who do nice things for others. Today the City of Fargo did something nice for me and heaven knows how many other neighbors that live on 5th Street. The City of Fargo probably didn't realize that they were doing this nice thing, but what really matters is the end result. I [...]
Here is how you sell millions of fried gizzards…
The other day in The Forum I read an article titled - Hooters-style 'breastaurants' experiencing a mini-boom. The article talked about a restaurant called Twin Peaks where the female servers "wear skimpy plaid tops that accentuate their chests." You get the point - or the points, if you will. They are selling a lot more than [...]
A restored classic??
If you read The Forum online (Inforum.com) you will notice that there are an assortment of ads placed throughout the page. I have been reading The Forum online for many years now and as the years have gone on I have not only noticed more advertising content, but also more innovative placement throughout the pages. I [...]