I love creative marketing. I must admit though that sometimes I am not sure whether the marketing campaigns that garner so much attention will translate to increased sales. I think some of these campaigns are more about branding or re-branding and the major sales pitches come later. My new favorite effort on this front comes [...]
Tag: branding
Legendary in deed.
I realize that tourism is a tough industry. Selling an area's vacation value, especially in these tough economic times, is not an easy task. Folks want a lot of bang for their buck and let's face it, North Dakota isn't exactly a California -replete with beaches and amusement parks. North Dakota has to sell from [...]
THE NEW FORTY 