I don't know exactly when the interest in the Super Bowl advertisements eclipsed the actual football game, but for a good decade or so Super Bowl ads have become a much fiercer competition than the big boys on the field. The money spent on these ads - both in production and air time costs - [...]
Tag: advertising
A restored classic??
If you read The Forum online (Inforum.com) you will notice that there are an assortment of ads placed throughout the page. I have been reading The Forum online for many years now and as the years have gone on I have not only noticed more advertising content, but also more innovative placement throughout the pages. I [...]
Count me amongst the fickle…
I love the creativity in marketing. I write about marketing often on my blog. I believe that marketing done well is an art (even though I know an argument can be made that it is somewhat science, based on market analysis and known quantities that can be pandered to and easily manipulated). Marketing is a huge industry. The cost [...]
Let’s talk about sex baby…
I am not sure, but I think there may be some support for the notion that it is doubly as sinful to talk about sex on Sunday - but what the heck, I have become quite comfortable in this handbasket and I am familiar with my end destination. It is interesting that after years of [...]
THE NEW FORTY 